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FAQs

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1. How long does it take to get an account setup?

2. Why do I have to go through a consultant?

3. What about support?

4. How does easy-eshots integrate with my website?

5. Can my newsletter look like my website?

6. Can I use my own design?

7. Can I upload my own subscribers list?

8. How much do I pay per campaign?

9. How do I pay for easy-eshots?

10. What sort of databases can I send emails to?

11. How do I confirm my subscribers list?

12. I have a large mailing list, can I pay monthly?

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1. How long does it take to get an account setup?

Once you submit your account request, one of our account managers will contact you to complete the process.

We try to turn accounts around as fast as possible. It will be a maximum of two working days to get your account up and running.

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2. Why do I have to go through a consultant?

We want to be sure that you understand the features of your Easy Eshots packages and to ensure that you have chosen the right package for your business.

There is also the unfortunate issue of spam submissions. We want to be sure that we are setting accounts up for the right person at the right company. We prefer to speak to customers directly rather that trying to validate information electronically.

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3. What about support?

All accounts come with comprehensive help functions built in.

Useful resources are available on our website, including an electronic user guide and video tutorials.

You could use our contact form or post a comment on our social media pages (facebook/twitter).

We understand that many people prefer to speak to a real person about technical support. Our technical support line is available during UK office hours, 9:00am to 5:00pm. Whilst at busy periods it may trip to Voicemail (We don't want to keep you hanging on the phone listening to "Your call is important to us" for half an hour before hanging up in frustration), we will respond to messages within a maximum of 1 working day.

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4. How does easy-eshots integrate with my website?

You can use complete customised registration pages for your websites. When people submit registration details they are transferred direct to your Easy Eshots account

You can also add an archive to your website that automatically updates, listing all sent campaigns.

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5. Can my newsletter look like my website?

Sure, we have a web design team that can create you a complete customised template mirroring your website design. (Choose our Premium package).

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6. Can I use my own design?

Yes, we do allow the use of your own email templates. To ensure compliance with our operating policies, we will need to vet the template prior to upload.

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7. Can I upload my own subscribers list?

You are entitled to upload your own subscriber lists providing they are genuine opted in subscriber lists.
(See video tutorials).

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8. How much do I pay per campaign?

Our pricing model is simple. Your only play when you send a campaign (excluding purchase of email database and template design package). Currently our rate is a standing charge of £5.00 per eshot plus £0.01 per email, both plus VAT.

So, if you send an eshot to 1500 people;

  • 1500 recipients = £15.00
  • Eshot standing charge = £5.00
  • Net = £20.00
  • VAT = £4.00 (At 20.0%)
  • Gross £24.00

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9. How do I pay for easy-eshots?

Before the transmittal of each campaign you will need to pay the appropriate fee for that campaign, generally by debit or credit card. The whole process is handled online through your own account.

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10. What sort of databases can I send emails to?

At Bradford Chamber of Commerce we take our responsibilities seriously when sending out emails on behalf of clients through our Easy Eshots system. To avoid issues with spamming we have put together some easy to follow rules.

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11. How do I confirm my subscribers list?

A) When you reach a certain level of use within the Easy Eshots system we may ask you to confirm to us how your email marketing list was obtained and you must be able to say it was from one, or a combination, of the following.

  • An email newsletter subscribe form on your web site.
  • An opt-in checkbox on a form. This checkbox must not be checked by default, the person completing the form must willingly select the checkbox to indicate they want to hear from you.
  • If someone completes an offline form like a survey or enters a competition, you can only contact them if it was explained to them that you would be contacting them by email AND they ticked a box indicating they would like you to contact them.
  • Customers who have purchased from you within the last 2 years.
  • If someone gives you their business card and you have explicitly asked for permission to add them to your list, you can contact them. If they dropped their business card in a fishbowl at a trade show, there must be a sign indicating they will be contacted by email about that specific topic.

Basically, you can only ever email anyone who has clearly given you permission to email them specifically about the subject you’re contacting them about.

Responses such as “I bought an emarketing list from a reputable vendor” or “I’m a Bradford Chamber member and I’ve imported the Membership database into Easy Eshots” will invalidate use of the database.


B) What content MUST I include in my email?


Every email you send using Campaign Monitor must include the following:

  1. A single-click unsubscribe link that instantly removes the subscriber from your list. Once they unsubscribe, you can never email them again.
  2. The name and physical address of the sender.

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12. I have a large mailing list, can I pay monthly?

If you have a large mailing list (10,000+) we could set you up with a fixed monthly delivery fee. For more information please contact Scott Sellars on 01274 230074.

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